Archive for Marketing Tips and Tactics

How Not to Give a Presentation if You Want to Attract New Clients …

On Friday myself and a friend went to the Grow Your Own Business exhibition at Olympia, London. We were both looking forward to attending several talks on marketing and marketing related subjects. Hulya runs a print and web design company (www.isbs.co.uk) which occasionally involves helping her clients with other aspects of marketing, and I wanted to see if I could learn anything new or different or get a new idea.

We eagerly awaited the start of the first talk entitled “Successful marketing and PR strategies for small businesses”. Read More →

10 Tips for Marketing Your Business with Public Speaking

As a service provider and someone who sells their expertise and know-how, one of the best ways to get your message out to numerous people at the same time is through public speaking. When you speak at networking events, industry associations or conferences, you’re able to position yourself as an expert, gain credibility by “association” (i.e. if the organisation putting on the event has credibility with the audience, then so will you) and get many more people exposed to your message than might be possible by other means. Read More →